You know when your own app store doesn’t work on your own software, on your own handset that you’ve got a problem somewhere.
When you supplement the word ‘own’ with ‘Nokia’ its more than a problem somewhere it is a problem everywhere!
Nokia, was once the worlds biggest and respected mobile phone handset manufacturers and a manufacturer of decent smartphones too. Key word there is ‘once!’
Now with the smartphone market pretty much sewn up by the big technology firms Apple, Google & Microsoft (in that order). (Don’t mention RIM…..) what does the big Finn firm do?
Nokia was desperate to get an invite into the club and when they hired Stephen Elop as new CEO last year everyone could see a future tie in with Microsoft in the works. True to the rumours this did indeed happen and Windows Phone 7 will be the basis for all Nokia smartphones going forward. Also an apparent small time upgrade for Windows Phone 7.5 codename ‘Tango’ is also in the works with detail specifically for Nokia Mid-Range devices as a target it could well be good for the Finns from 2012.
But. And yeah its a big but. There is an elephant in the room. Windows Phone Nokia’s aren’t apparently scheduled till early 2012. What and where does this leave Nokia currently?
That elephant and what is described in the opening statement is: Symbian.
Symbian. A dirty word to mobile phone retailers and Nerds alike.
Symbian ^3 was promised to bring Nokia back with an apparent whole re-design of the OS and a wealth of new options, an app store, plus support for capacitive touch screens, debuting on the fabulously spec’d N8 what was not to love!?
Errr a lousy processor, rubbish touchscreen performance, poor UI and serious issues with anything that you needed at any point quickly, ever!
Nokia tried next with the E7, the business smartphone with some awesome business features including the ability to create and open zip files. Useful. But… No increase in spec’s unless you include its clear black display and a 4” Touch-Screen & QWERTY Keypad.
As competitors were playing in Androids sandbox and fighting a processor and screen size/resolution war in an effort to usurp one another, Nokia was quietly playing it its Symbian sandbox, slowly watching all its friends run off to play with Android and thinking pah! We don’t need to be them, we can forge our own destiny!
Just ask Luke Skywalker how trying to avoid one’s destiny went. Fail.
Next came Symbian Anna. A new updated redesign (read: UI Skin) that was supposed to make it even better. Err grayscale alert! Too much black, not enough power!
Nokia didn’t seem to get it, seriously guys send your phones to Xzibit or Tim Westwood they need to be pimped. Or how about following your competitors for once and build a decent spec’d device. The days of resting on your brand name are gone. People don’t look at the N8, E7 etc and think thats Nokia reliability/familiarity again! They think, I HATE THIS PHONE!!!
I hope with Windows Phone you’ll do better, I really do. But please please please let Symbian die now. Retire it and If you want we even might let you hang it’s jersey from the rafters.